The Director of the Chiefs’ Series Admits: “We never saw this coming—Taylor Swift’s impact.” Find out how she changed the whole team!

Taylor Swift was “very supportive” of the new docuseries about the Kansas City Chiefs — featuring boyfriend Travis Kelce

  • Director Kristen Lappas said the pop star showed support for the ESPN project, which chronicles the Chiefs’ legacy and 2024 season
  • “Now you see her in the way that I think is how she wanted to be seen, which is as a fan of the community,” Chiefs CMO and Foolish Club Studios COO Lara Krug added

Taylor Swift makes the decision Travis Kelce most expected and will be with him in Brazil | Marca

Taylor Swift is a Kansas City Chiefs supporter through and through.

The pop star, 35, was “very supportive” of the football franchise’s recent ESPN docuseries, The Kingdom, director Kristen Lappas said.

The six-part project, which follows the football dynasty, features Swift’s boyfriend Travis Kelce — with the first episode specifically following the tight end, quarterback Patrick Mahomes, defensive tackle Chris Jones and head coach Andy Reid, as they make their way around SubTropolis, an underground cave preserving items from the NFL team’s extensive history.

As Lappas explained to reporters on Saturday, Aug. 23, Swift is also featured in the project — having “approved all of her image and likeness.”

However, those behind the series did not pursue an interview. Chiefs CMO and Foolish Club Studios COO Lara Krug explained that the “point was always about the Chiefs and the family,” with Swift being a “big fan” herself.

“Now you see her in the way that I think is how she wanted to be seen, which is as a fan of the community,” Krug said.

The Kingdom — produced by Words + Pictures in association with Skydance Sports, NFL Films, 2PM Productions and Foolish Club Studios — chronicles the Chiefs’ 2024 season and also focuses on the franchise’s place in NFL history.

Chiefs CEO and Chairman Clark Hunt called it a “tribute to everyone who has helped shape” the franchise since its founding in 1959.

Swift’s Chiefs fandom has been on full display since she and Kelce, 35, were first linked in 2023 — from Super Bowl appearances to her red-gold-and-white game day attire, as well as her contributions to what the team’s owner has called “pretty significant” fan growth in recent years.

Back in February, team owner Hunt, 60, told CNBC Sports that “you definitely have to give Taylor a little bit of credit” for what he estimated to be a “30% growth in our fan base.”

He added that supporters “took a big leap forward last year” overall, “particularly with female [fans] — specifically with young female fans,” given the 2024-2025 football season broke viewership records.

“And I think Taylor’s a little bit a part of that,” he Hunt further explained.

In the docuseries, both Mahomes, 29, and defensive tackle Chris Jones recalled the feeling of seeing Swift appear at an NFL game for the first time during the 2023 season that September.

“We were in the locker room like, ‘Taylor Swift’s here.’ ‘Taylor Swift? For real? With Travis? Oh my God!’ ” Jones, 31, said in a clip from the series. “We were like, ‘Oh my God! Travis pulled Taylor Swift.’ “

Mahomes added that Kelce already gave him a heads-up about Swift’s attendance, and many “definitely felt the buzz” at Arrowhead Stadium. “You could see people in the stadium gravitating to where she was at.

At the same time, we had business to handle,” he said.

As for the current happenings in Chiefs world, Kelce got back into the swing of things during a preseason game against the Chicago Bears at Geha Field at Arrowhead Stadium in Kansas City on Friday, Aug. 22.

It marked his first appearance in a game during the 2025 preseason.

All episodes of The Kingdom are currently available to stream on ESPN+.

Related Posts

🚨 INTERNET BUZZ: Swifties are convinced Kim Kardashian slipped in hidden jabs at Taylor Swift in All’s Fair. Whether intentional or not, the speculation is exploding across social media. Is another pop-culture storm coming?

A cloѕe readіng of a very unѕerіouѕ TV ѕhow іt’ѕ been a long tіme ѕіnce Kіm Kardaѕhіan and Taylor ѕwіft have traded barbѕ. The realіty TV mogul…

💣 BREAKING MUSIC DRAMA: The Life of a Showgirl has sparked claims that Taylor Swift is stepping into her “slop era.” But is it messy artistry… or genius reinvention? Fans can’t agree.

Huck’ѕ monthly dіѕрatch — The рoр gіant’ѕ lateѕt album landed wіth bіg fanfare but lіttle іmрact. Agaіnѕt the toll of ѕuрerѕtardom and yearѕ of conѕіѕtent outрut, aѕ…

🚨 LOVE WATCH: Reports say Taylor Swift and Travis Kelce might be preparing wedding invitations in secret. If true, this could be the most iconic pop–NFL crossover event ever. Are Swifties about to witness history?

Mіleѕ Teller рredіctѕ Taylor ѕwіft and Travіѕ Kelce’ѕ Weddіng Wіll Wow everyone (іmage credіt: X/@OlіvіaLoveCena) The world’ѕ moѕt-watched couрle, Taylor ѕwіft and Travіѕ Kelce, have everyone aѕkіng…

🚨 INTERNET EXPLODES: Kayla Nicole clears the air on her controversial Halloween look that many believed targeted Swift and Kelce. But her side of the story changes everything… or nothing at all

іf you’ve had “He Waѕn’t Man enough” by Tonі Braxton ѕtuck іn your head all week, fіrѕtly, welcome to the club, and ѕecondly, you’ve got Kayla Nіcole…

⚡ INSIDE REPORT: SWIFT’S ‘THE LIFE OF A SHOWGIRL’ ABSENCE STIRS MAJOR GRAMMY TALK | A subtle eligibility twist has fans digging for answers as theories explode online

When Grammy Award nominations drop this week, it may look like there’s a Taylor Swift-sized hole on the ballot. Don’t worry, Swifties. Recording Academy voters didn’t forget…

🚨 EXCLUSIVE BUZZ: RUMORS SWIRL ABOUT A TAYLOR SWIFT–TRAVIS KELCE REALITY CONCEPT | Fans are losing it after insiders teased that the “wedding storyline” being whispered about could be absolutely mind-bending.

As Taylor and Travis get on with planning what’s expected to be the wedding of the year, an experts predict a TV reality show on the big…