Dallas Cowboys rookie running back Jaydon Blue was among the select group of NFL newcomers featured at the 2025 NFLPA Rookie Premiere, an annual event introducing the league’s most marketable first-year players to the business side of professional football.

Blue, a fifth-round pick out of Texas, was the only member of the Cowboys’ 2025 draft class invited to the prestigious event, which ran May 14-17 in Los Angeles. He joined 41 other rookies, including former Longhorns teammates Quinn Ewers and Matthew Golden, in activities designed to help players navigate endorsements, trading card deals, and their emerging personal brands.

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The NFLPA Rookie Premiere is considered a major milestone for rookies, offering photo shoots in their new team jerseys, autograph sessions, and workshops on building business relationships. Blue made his debut in Cowboys gear during the event, drawing attention for both his on-field potential and off-field marketability.

Blue arrives in Dallas after a productive final season at Texas, where he tallied 730 rushing yards, eight touchdowns, and added 42 receptions for 368 yards and six more scores. Known for his breakaway speed and versatility as a receiver, Blue is expected to compete for snaps in a crowded Cowboys backfield and provide a spark to the offense.

His selection for the Rookie Premiere shows his profile as one of the most promising Day 3 picks in the 2025 draft, and the Cowboys’ hope that Blue’s explosiveness can translate to the next level. As the only Dallas rookie at the event, Blue’s presence also shows the franchises belief in his potential impact both on and off the field. Translating from the elite Longhorn culture to the elite Dallas culture should come easy for Blue.

This article originally appeared on Longhorns Wire: Jaydon Blue drips out in Dallas Cowboys threads at NFLPA event