In a move that caught Packers fans and teammates off guard, one of the league’s most promising young stars vanished from social media overnight — his profile gone without warning or explanation.

The disappearance immediately set off a wave of speculation, confusion, and concern among supporters who noticed the account had been deactivated early Sunday morning.

After huge win over Steelers, Packers’ star Matthew Golden deletes Instagram account

That player is Matthew Golden, the dynamic Green Bay wide receiver, who has quickly become a breakout name in the 2025 season. Golden’s verified Instagram account, which had amassed over 250,000 followers, appeared to be deactivated sometime between midnight and 8 a.m. ET. The change was first spotted by fans attempting to tag the receiver in pregame posts — only to find his handle had disappeared from search results.

Neither Golden nor the Packers have publicly commented on the situation.

Golden, a first-round pick out of the University of Texas, has been a key contributor in the Packers’ offensive resurgence, recording 21 receptions for 253 yards through seven games this season. Known for his composure and work ethic, Golden has built a strong connection with quarterback Jordan Love— making his sudden social-media silence all the more mysterious.

While there is no indication that the move is tied to disciplinary issues or personal disputes, the timing — coming after a huge win — has left fans anxious.

Has Golden chosen to step back from the spotlight? Or is this the start of a deeper story unfolding behind the scenes?

For now, both the Packers and Golden remain focused on football, but one thing is clear — in an era when social media often reveals more than press conferences ever could, a sudden disappearance speaks volumes.